Camaro sets pulses racing
When you have a performance car that can do something the competition can’t, you want to prove it. And when that car is the all-new 2016 Chevrolet Camaro SS, showing off comes naturally. In an exciting campaign for an iconic vehicle, our Dubai team provided the Camaro SS with the perfect opportunity to shine.
Thanks to its lighter frame, sleek aerodynamics and Magnetic Ride Control™, the 2016 Camaro SS can go from 0 to 100 mph and back to 0 in just 313 meters — 100 meters less than the closest competition. To help demonstrate this, Chevrolet created a heart-pounding digital video illustrating just how powerful and agile the redesigned Camaro SS really is. With the help of international stunt driver Martin Ivanov, Camaro was put to the test on a 313-meter track with a heart-pounding hard stop at the end of a pier — just a breath away from the deep waters of the Persian Gulf. It ignited a wave of enthusiasm for the nameplate and the passion for performance embodied by the latest iteration of a legendary Chevrolet vehicle. Check out the video.